About Us

Welcome To JR Creative Studio!

We are a Multidisciplinary Communication Agency, Based in Amsterdam. 

Our Mission

We believe that every small business (especially those run by expats) deserves a brand that looks as professional as the products and experiences they offer. 

Consistency isn’t a luxury, it’s your ticket to standing out in a crowded market. That’s why we combine affordable rates with a multi‑disciplinary skill set: from graphic and web design to photography, video, animation, and even music production.

Need something else? We love a Challenge!

• Expat‑Friendly Expertise

As someone who’s navigated the Dutch system without a native tongue, I speak your language, literally and creatively.
Do you need to attract the Dutch‑market or a look that resonates with Amsterdam’s vibrant international community? 

Either way, I’ve got you covered!

• Hospitality‑Born Perspective

Two decades of hospitality taught me how brands really connect with people. I know the power of a well‑designed menu, the impact of crisp photos in your social feed, and the storytelling magic that turns casual browsers into loyal fans.

• All‑In‑One Creative Hub

Why juggle multiple freelancers when you can work with one creative partner? From your first logo concepts to final brand guidelines, web launch, and promo videos, JR Creative Studio is your go‑to source for coherent, on‑brand communications.

JR Creative Studio is for anyone and any organisation that values creativity, authenticity, and a tailored approach to visual storytelling. More specifically:

• Startups & Entrepreneurs: 

Just launching? We help you shape a standout identity: logos, branding, and digital assets that bring your vision to life and grab attention from day one.

• Hospitality & Craft Breweries: 

Whether it’s a cozy café, a boutique hotel, or a brewing passion project like Beer Life Crisis, we create design and photography that capture your vibe: from menus and packaging to merchandise and event shots that will keep your customers coming back.

• SMEs Ready to Level Up: 

Time for a refresh? From sprucing up marketing materials and revamping websites to eye-catching social media graphics and promo campaigns, we deliver polished, cohesive visuals to boost your professional image and growth.

• Artists & Creatives: 

Musicians, makers, performers (or fellow designers) seeking fresh collaboration: need album covers, landing page, portfolio layouts, digital illustrations, or animated logos? We speak your creative language and turn ideas into striking visuals.

Let’s Get Started
If you’re ready to swap DIY “good enough” for a standout brand (without breaking the bank) drop me a line. Whether you’re opening a cozy expat café, launching your dream business (like I did!) or releasing your debut EP, let’s make your visuals as memorable as your business.

Get in Touch | View Portfolio

— Jorge Ricardo Afonso, Founder & Creative Director at JR Creative Studio